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ERDM Corp.
Customer Experience (CX), Customer Relationship Marketing, Voice of Customer Research, Customer Engagement
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"Sorry, We'll Fix It" Seem To Be The Hardest Words
"Sorry, We'll Fix It" Seem To Be The Hardest Words
Ernan Roman Direct MarketingSeptember 12, 2016
Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators
Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators
Ernan Roman Direct MarketingAugust 1, 2016
Retailers Seeking Brand Loyalty Challenged by Volatile Store Traffic Environment
Retailers Seeking Brand Loyalty Challenged by Volatile Store Traffic Environment
Ernan Roman Direct MarketingJuly 14, 2016
Are Your Policies Helping Or Hurting Customer Engagement?
Are Your Policies Helping Or Hurting Customer Engagement?
Ernan Roman Direct MarketingJuly 11, 2016
CMOs, Here's Why You Should Care About Explicit Data
CMOs, Here's Why You Should Care About Explicit Data
Ernan Roman Direct MarketingJune 20, 2016
Current State of Customer Experience and Personalization: Not a Pretty Picture
Current State of Customer Experience and Personalization: Not a Pretty Picture
Ernan Roman Direct MarketingJune 6, 2016
Is Your Brand in Sync With Customer Expectations?
Make It All WorkMay 23, 2016
Research: Marketers Overestimating How Well They Listen To Customers
Make It All WorkMay 9, 2016
Nestle Waters' CMO Answers 4 Questions For Marketing Innovators
Make It All WorkApril 18, 2016
Research Shows Marketing Personalization Misses The Mark
Make It All WorkApril 4, 2016
Samsung's Head Of Digital Answers 4 Questions For Marketing Innovators
Make It All WorkMarch 28, 2016
Five Ways CMOs Are Failing At Content
Make It All WorkMarch 8, 2016
LEGO VP Marketing Answers 4 Questions For Marketing Innovators
Make It All WorkFebruary 22, 2016
8 Essentials for Effective Online Communities
Make It All WorkFebruary 8, 2016
Chasm Remains Between What Customers Want and What Marketers Deliver
Make It All WorkJanuary 25, 2016
Put Life Into Your Customers' Life Cycles
Make It All WorkJanuary 11, 2016
Are You Leveraging The Power Of Surprise And Delight?
Make It All WorkDecember 14, 2015
IBM Chief Strategist for Watson Trend App Answers 4 Questions for Marketing Innovators
Make It All WorkDecember 7, 2015
Alibaba's Success; 3 TakeAways to Help Your Marketing
Make It All WorkNovember 30, 2015
The Customer is Wrong and Cannot Be Trusted
Make It All WorkNovember 16, 2015
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